Ambush Marketing in Sports – Lex Sportiva
Apparel and watch brands sponsoring Olympic Games walk a tightrope on the tone and messaging of their campaigns | South China Morning Post
Nike's Shifts in Track and Field Are Top of Mind as Trials Begin - The New York Times
Nike and U.S. Olympic Committee Launch Free, Online Training For Volunteer Youth Coaches, Inspired By The Aspen Institute's Project Play 2020
Olympian Sharron Davies leads Nike boycott over trans influencer Dylan Mulvaney
More than shoes: Nike navigates complicated twists in track - OPB
NIKE TO SUPPLY OLYMPIC COMMITTEE (IOC) AT RIO 2016
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Nike avoids Olympic sponsorship restrictions
Simone Biles Leaves Nike for a Sponsor That Focuses on Women - The New York Times
Nike runs outdoor ad celebrating Farah's double Olympic victory
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Nike avoids Olympic sponsorship restrictions
Nike set to be first sponsor for Los Angeles 2028 Olympics - Inside Sport India
Nike + Tokyo 2020 Summer Olympics: What To Expect (NYSE:NKE) | Seeking Alpha
LA28-USOC joint venture snags Nike as first partner
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Trend Spotting at Rio 2016: Nike's Olympic Jacket and Under Armour's $1,200 Leotard | SGB Media Online
Hong Kong distance runner Wong Wan-chun fears Nike sponsorship issue could derail Paris Olympics bid | South China Morning Post
Nike, Coca-Cola Are the Brands Most Associated With the Olympics
/cloudfront-us-east-1.images.arcpublishing.com/tgam/3BXVW6EBJNBWTIDU7BYFL734W4.JPG "Nike suspends Hockey Canada sponsorship over handling of sexual assault allegations - The Globe and Mail")
Nike suspends Hockey Canada sponsorship over handling of sexual assault allegations - The Globe and Mail
Report: Nike sign US Olympics deal for LA 2028 - SportsPro
This Is How Much Nike Dominates American Track - FloTrack
NIKE TO SUPPLY OLYMPIC COMMITTEE (IOC) AT RIO 2016
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
