The Impact of Brand Extension on the Parent Luxury Fashion Brand: The Cases of Giorgio Armani, Calvin Klein and Jimmy Choo: Journal of Global Fashion Marketing: Vol 1, No 2
![PDF] An analysis of brand and line extensions strategies as a marketing tactic. The case of Giorgio Armani. | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/ae0b20c76bf39132cbebce45ef3d113e74bc27f7/35-Table4-1-1.png "PDF] An analysis of brand and line extensions strategies as a marketing tactic. The case of Giorgio Armani. | Semantic Scholar")
PDF] An analysis of brand and line extensions strategies as a marketing tactic. The case of Giorgio Armani. | Semantic Scholar
How luxury brands do brand extensions | 3 Lessons from luxury brands - YouTube
PDF) Brand Extension Success Elements: A Conceptual Framework
Giorgio Armani – The Iconic Global Fashion Brand - Martin Roll
Giorgio Armani's Growth Strategies - The Case Centre
PDF) Reciprocal Effects of Brand Extension on Brand Equity: A Literature Review
Giorgio armani's empire - Giorgio armani the 'Master' of luxury - MedCrave online
Giorgio armani's empire - Giorgio armani the 'Master' of luxury - MedCrave online
Brand Extension | SpringerLink
W5: Armani : Brand Extensions | Belle Belle
Effects of brand trust, perceived fit and consumer innovativeness on fashion brand extension evaluation
Luxury Daily
W5: Armani : Brand Extensions | Belle Belle
Brand Extension - How Far Can You Go?
![PDF] Horizontal brand extensions : the key factors of success | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/03a6ab17dabaef4a8e6f29753c2f52e58c2a0832/21-Figure4-1.png "PDF] Horizontal brand extensions : the key factors of success | Semantic Scholar")
PDF] Horizontal brand extensions : the key factors of success | Semantic Scholar
Armani Marketing Analysis
Don't Call Milan's Newest Luxury Hotel a Ferragamo Brand Extension
Here's how 'brand extension' has become the latest buzzword for fashion labels | Apparel Resources
Fashion Brand Stretching: How far is too far? | Fashionbi Newspaper
Luxury Brand Extension: Handle with Care
Armani Marketing Analysis
